Privacy Policy – Compliant with Tennessee Law (TIPA 2025)

This privacy policy has been compiled to better serve individuals concerned with how their Personally Identifiable Information (PII) is collected, used, and protected online. PII refers to data that can be used to identify, contact, or locate an individual. Please review this policy carefully to understand how we handle your personal information in compliance with Tennessee Information Protection Act (TIPA) and other relevant U.S. privacy laws. IntraVenous Solutions Wellness Center is a DBA of Mid South Anesthesia, P.C. in Nashville, TN.

1. Information We Collect

We may collect and process the following types of personal information:

Information Provided Directly: Users may provide personal information when registering, making a purchase, signing up for a newsletter, responding to surveys, or completing contact forms. Message types may include the following:

• Phone Call
• SMS Message (if opted in)
• Email (if opted in)
• US Mail Correspondence

Automated Data Collection: Data gathered through website tracking pixels, cookies (if applicable), analytics tools, and AI-powered algorithms used to personalize user experience.

Biometric & Sensitive Data: If applicable, we may collect biometric data for identity verification, subject to explicit user consent and legal requirements.

AI-Driven Processing: Some data may be processed using AI technology for operational improvements and personalized service recommendations, maintaining ethical compliance.

2. Tennessee Consumer Privacy Rights

Under TIPA 2025, Tennessee residents have the right to:

Access: Request and obtain a copy of their personal data collected by us.

Correction: Request corrections to inaccurate or incomplete personal data.

Deletion: Request deletion of personal data collected, subject to legal and operational retention requirements.

Opt-Out Rights:

• Opt-out of data sales (if applicable).
• Opt-out of targeted advertising involving personal data.
• Opt-out of profiling related to automated decision-making affecting legal or financial matters.

Exercising Your Privacy Rights:
To submit a request for access, correction, deletion, or opt-out preferences, contact us at support@ivsolns.com. We will respond within 45 days of receiving a verified request.

3. SMS Messaging Consent

By providing your phone number and opting into SMS communications, you agree to receive text messages regarding updates, promotions, appointment reminders, and service notifications. Users are expected to receive no more than 1 to 2 promotional SMS messages within a month. Appointment reminders will be determined by the number of appointments that you have scheduled. Message and data rates may apply.

Unsubscribe and Assistance:

• To unsubscribe, text STOP.
• For assistance, text HELP.

Data Sharing

We commit not to transfer consumer data to any external organizations under any circumstances, even with user consent. Customer data is not shared with 3rd parties for promotional or marketing purposes.

Mobile opt-in and consent are never shared with anyone for any purpose. Any information sharing that may be mentioned elsewhere in this policy excludes mobile opt-in data.

Messaging Terms and Conditions

By providing your phone number and agreeing to receive texts, you consent to receiving text messages from IntraVenous Solutions, from 615-393-6978 (Grasshopper) or 901-699-8649 (Mailchimp) regarding account notification, customer care, delivery notification, marketing. Consent is not a condition of purchase. Message frequency varies. Message & data rates may apply. You can reply STOP to unsubscribe at any time or HELP for assistance. You can also contact us at 615-393-6978 or support@ivsolns.com. Mobile opt-in information is never shared with third parties.

Third-Party SMS Processing: Phone numbers are not sold, traded, or transferred for marketing. However, we may use trusted third-party providers for SMS delivery under confidentiality agreements.

Security Measures: Your SMS preferences and data are securely stored and protected from unauthorized access.

4. Data Security & Protection Measures

We employ industry-standard security measures to safeguard personal data, including:

• SSL encryption for sensitive information.
• Restricted access to personal data only by authorized personnel.
• AI-powered threat detection to monitor security risks.
• Regular malware scanning and cybersecurity audits to mitigate vulnerabilities.

In the event of data breach, affected users will be notified via email within 7 business days.

5. User Tracking & Behavioral Data Processing

We may use tracking services to obtain information such as:

• Web browser and device data.
• IP addresses and site activity.
• Cookies and online identifiers (if applicable).

Opt-Out Options:
Users can manage tracking preferences by adjusting their browser settings or using opt-out tools such as the Digital Advertising Alliance opt-out page.

6. Third-Party Disclosure & Advertising

We do not sell personal information. However, we may share certain data with trusted third-party vendors for advertising and analytics services while maintaining strict privacy safeguards.

Users can adjust their ad preferences via Google Ad Settings or opt out of behavioral tracking entirely.

7. Compliance with Tennessee Privacy Laws (TIPA)

This policy adheres to the Tennessee Information Protection Act (TIPA 2025), ensuring transparency, consumer rights, and responsible data processing.

Failure to comply with TIPA regulations may result in enforcement actions, including civil penalties of $7,500 per violation if corrective action is not taken within 60 days after notification.

8. ADA Accessibility Statement

If you experience difficulties accessing content, contact us with the following details:

• Your full name
• Contact email and phone number
• The specific web page URL you need assistance with
• A detailed description of the accessibility issue

We will acknowledge receipt within 2 business days and provide a resolution within 10 business days.

9. CAN-SPAM Act Compliance

We collect email addresses for communication purposes, including:

• Responding to inquiries
• Confirming orders
• Sending newsletters or promotional materials

To unsubscribe from future emails, contact us directly, and we will promptly remove you from all correspondence.

Effective Date & Policy Updates

This Privacy Policy is effective as of April 18, 2025 and may be updated to reflect changes in regulations or business practices. Users will be notified of updates on our Privacy Policy Page.